Vienna’s new ad campaign uses negative travel reviews to lure tourists
Published on: Sunday 30 June 2019
Now the city of Vienna, Austria is taking aim at online travel reviews. In a new campaign called “Unrating Vienna,” the city’s tourist board is highlighting terrible but humorous reviews in ...
News source: https://qz.com/quartzy/1655957/viennas-new-ad-campaign-uses-negative-reviews-to-lure-tourists/
